About · Senior product marketing
I build the product marketing function and keep it current.
I help teams make technical products easier to understand, easier to sell, and easier to trust. At Modus Create, I was the first product marketing hire and built the go-to-market function for a portfolio of developer-facing Atlassian products. At Bament Group, I led and mentored an eight-person team across multi-year client engagements, turning unclear business problems into practical product, GTM, and operating plans. I use AI to give me more bandwidth for research and drafting, but the judgment, accuracy, and final voice stay mine.
NowSenior product marketing. Open to founding and senior roles where the function needs to be built or made current.
How I workEvidence graded before it's used, theses tested against each other, every claim verified before it ships, outside review before anyone sees it.
WhereHouston, Texas.
Where to look
Three ways in.
- The six functionsHow I run positioning, go-to-market, sales enablement, competitive intelligence, customer insight and adoption. Each is a short story, then an operating view you can stay on.
- The workJust Add+ at Modus Create, The Brain at X5 Music Group, and Bament: three earlier runs of the same system, every figure with its source.
- One run, on the recordThe current system run in the open on Ramp's Router launch, including the edits and what an outside reviewer found wrong with them.
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